Social media is, in effect, the administration and organization of people, similar to what businesses, governments, institutions, and religious organizations do in worlds offline. The software industry has, however, been generally skeptical of comparing its work with anything that might resemble a political, cultural, or spiritual process, due to its self-image as a secular and “scientific” enterprise.Recently, Larry Lessig and others have compared law to source code. The analogy is compelling for a variety of reasons. But one not necessarily emphasized is that the analogy may actually be exact when run in reverse — i.e., code is law. The analogy works not merely because when organizations carry out procedures and implement rules embodied in law they are like machines processing source code, but because the procedures and rules codified (!) in law reflect the culture of an organization. That is not a new idea. In The Common Law (1902), Holmes recognized that "The life of the law has not been logic: it has been experience." But it is a profound and deeply subversive one in a world being eaten by software.